Born and raised in Lecco on Como Lake, I fell in love with Milan’s dynmic energy and rich cultural tapestry many years ago. Arriving for university, I never left.

Now, Milan feels like home, shared with the love of my life, a true Milanese, and our daughters, Maria and Margherita.

My background is a blend of creativity and strategic thinking. After graduating with a marketing degree, I thrived as an Account Director at Saatchi & Saatchi managing global brands.

Following this, I transitioned to the financial industry, leading Experience Marketing for private banking clients.

In 2016, a deep desire to share my passion for Milan’s hidden gems ignited a new chapter. I launched my business to curate bespoke experiences, unveiling the city through unique Milanese insider’s eyes.

I’m passionately curious, constantly exploring the city’s ever-evolving scene. My love for beautiful things, new trends and hidden treasures fuels my mission to create exceptional experiences for my guests.

Alessandra